The latest news & trends in influencer marketing, to help you select the right influencers and run your campaigns successfully.
You just rocked a brand sponsored campaign with amazing content. Your photography was on point. The Instagram reels you created got shared and featured on the high-profile explore page. Followers watched your stories and left cool comments. Isn’t that a wonderful feeling? So, what’s next?
Since its creation in 2016, TikTok has quickly become one of the most popular social media apps. TikTok has surpassed YouTube in relevance among brands and influencers. With over 1 billion active users, brands and agencies are wondering how to cash in on this uber
Are you thinking of hiring an influencer marketing agency? If so, you’re on the right track! Influencer marketing is one of the most effective ways to reach your target audience and boost your brand’s visibility. But with so many agencies out there, how do you
Twitter parties are a great way to get fans and followers excited about your brand’s message. As a show of appreciate for engaging with your brand on Twitter, you award prizes throughout the party. What’s the best way to have a successful Twitter Party in
Did you know that influencer marketing is one of the most effective ways to connect with customers? In a world where people are more likely to trust what their friends say than traditional advertising, it’s no wonder that businesses are turning to influencers to promote
While TikTok’s growth is unprecedented with an almost estimated 85 million users expected in 2022, Instagram is coming up with new and creative ways to compete. Initially, Instagram was in known as a place to share pretty photos. In 2022, it’s prioritizing video like never
One of the most popular blogging themes for the month of December is the 12 Days of Christmas. According to Christian tradition, the 12 Days of Christmas officially begins on December 25th and lasts through January 6th. But marketers are known to switch things up.
A successful influencer campaign begins first with understanding your goals, your target audience, and finding the right influencers to help you achieve those goals. Additionally, tracking and measuring results will provide insights on the success of the campaign that will help guide you forward on
Before you know it, October is here and the last quarter of the year is looming. For bloggers and influencers, this means back to back holiday celebrations (Halloween, Thanksgiving, Hanukkah and Christmas) and endless requests for holiday-related content. Add holiday gift guide pitches and product
Keep calm, it’s time to get our Derby on! Join us for the #OnlyVidalia Twitter party to chat all things sweet, Vidalia onions and the Kentucky Derby! Known for its traditional mint juleps and 5-star cuisine, the Kentucky Derby will feature Vidalia onion recipes across
Ready to implement culturally relevant influencer campaigns with African-American or Latino influencers? The Network Niche works with clients such as The Home Depot, Summer’s Eve, McDonald’s, HBO, and more to activate diverse influencer campaigns featuring BIPOC influencers. Research shows that multicultural consumers are the most
Pictures are the backbone of a blog! In a fast-paced world of Instagram, Pinterest, and photo sharing everywhere, it is not only important to take pictures for your blog, it is ESSENTIAL. Eye-catching photos can take your business to the next level, attract new readers,
Honoring diverse voices and influencers shouldn’t take place only during Happy Hispanic Heritage or Black History month. As a diverse influencer network, we honor and recognize these influencers year-round. It’s important to us to make sure that our most diverse voices are heard prominently in
This month we’re featuring a male influencer whose love for food dominates his blog and the TV airwaves. Eddie Zamora is one of our supportive community members with boundless energy. He’s motivated to maximize his blog for even more TV opportunities in the next two
Instagram Reels is positioning itself to compete with TikTok in popularity. One of the clearest signs of this is Reels recent video limit expansion. When it launched in August 2020, Reels allowed 15-second clip limits. Within a month it expanded to 30-second short-form video clips.
Our Influencer Agency has pioneered influencer campaign strategies to surpass client goals. We’d love to be a resource to your team.
