News & Article

The latest news & trends in influencer marketing, to help you select the right influencers and run your campaigns successfully.

Blogging TIps

IGTV vs. YouTube: How Do the Video Platforms Compare?

Remember when YouTube was the dominant video format to upload and watch content? Viral videos found their home on YouTube long before Vine or Tik Tok became a “thing.” While YouTube has the Google search engine to push it forward, IGTV is gaining steam as

Blogging TIps

8 New Year’s Blogging Goals You Can Tackle

The end of the year for bloggers can get so busy that it’s hard to stop and focus on the New Year ahead. Maybe you were busy creating holiday content or traveling to see friends and family to create a clear plan. We’ll break down

Blogging TIps

Book Reviews: Yes, You Need More of Them on Your Blog

You may have noticed a number of book review pitches in your email inbox. Are authors and publishers reaching out more than ever before? Even if you’re not in the book blogging niche or consider yourself a literary expert, there are plenty of good reasons

Blogging TIps

How to Rewrite a Boring Press Release in to a Blog Post

Take a look at the email inbox for your blog. Chances are a good amount of those emails contain press releases. They’re announcements from a publicist or public relations firm. They’d love for you to write a raving review of a new product or invite

Blogging TIps

How Bloggers Can Fight Imposter Syndrome

Let’s talk about self-esteem for bloggers. As content creators who share our lives online in pretty photos and exquisitely produced tutorials, there are small parts of ourselves where we may feel like we don’t measure up. Maybe you didn’t get a much-awaited invitation to an

Blogging TIps

4 Steps to Take Before Becoming a Full-Time Blogger

It’s typically a transitional time from blogging as a “hobby” to blogging full-time and earning a full-time income. What does it take to become a full-time blogger to maintain consistent income, as well as the energy and support to create online content your audience relies

Blogging TIps

Key Questions to Ask Your Blog Designer

Many new bloggers choose to start with a free WordPress theme or framework for their blog’s design. Premium themes like StudioPress allow for owners to customize their site’s colors, fonts headers. You can also choose Wordpres themes that fit your niche for blogging? Recipe and foodie

Blogging TIps

How to Write 1,000 Word Blog Post Search Engines Will Love

Over the years, search engine optimization (SEO) experts have changed their recommendation on the best blog post length to get free website traffic. At one time a 300-word blog post was adequate. Then 400 to  500-word blog posts became the standard. For a moment, 750-word

Blogging TIps

How to Boost Your Blog’s Holiday Season Affiliate Income

As we head into the fourth quarter of the year and the busy holiday season, let’s explore how affiliate marketing can boost your blog’s income. In case you don’t know, affiliate marketing is a reward-based sales system for many products sold online. For example, Amazon

3 Linktree Alternatives to Drive Traffic from Instagram to Your Blog

While Instagram continues to be a prominent social media force, it’s different from most platforms because it limits clickable links. You can add blog or sales page links to a Facebook page. A YouTube description box allows 1,000 characters for content, keywords and links. Twitter