News & Article

The latest news & trends in influencer marketing, to help you select the right influencers and run your campaigns successfully.

Blogging TIps

Will Instagram Reels Be More Popular than TikTok?

This week Instagram took a hint from the Oscar Wilde quote, “Imitation is the sincerest form of flattery…” and launched a product that looks like a copycat version of the app TikTok. The timing may have something to do with threats to ban the Chinese-owned

Blogging TIps

TikTok Newbies Share Why You Should Dive In

TikTok has been the breakout social media star of 2020. It filled the gap left by the absence of the Vine video app and took off. Vine stars have millions of followers and start their own trending hashtags. Bloggers are in two distinct camps. Either