News & Article

The latest news & trends in influencer marketing, to help you select the right influencers and run your campaigns successfully.

Blogging TIps

IGTV vs. YouTube: How Do the Video Platforms Compare?

Remember when YouTube was the dominant video format to upload and watch content? Viral videos found their home on YouTube long before Vine or Tik Tok became a “thing.” While YouTube has the Google search engine to push it forward, IGTV is gaining steam as

Blogging TIps

How to Maximize the YouTube Description Box

While videos on Vine and Instagram are all the rage for getting views and shares, YouTube remains the dominant online video host to drive traffic to your blog. YouTube is owned by Google (the world’s biggest search engine), so its videos show up in search results.