News & Article

The latest news & trends in influencer marketing, to help you select the right influencers and run your campaigns successfully.

Blogging TIps

IGTV vs. YouTube: How Do the Video Platforms Compare?

Remember when YouTube was the dominant video format to upload and watch content? Viral videos found their home on YouTube long before Vine or Tik Tok became a “thing.” While YouTube has the Google search engine to push it forward, IGTV is gaining steam as

Blogging TIps

How to Get Over Your Fear of Video Blogging

As bloggers and content creators, we’re typically more comfortable behind the safety of our keyboards and computer screens. That’s not going to cut it going forward in the digital landscape. Bloggers are experts. Nothing demonstrates your expertise like the ability to share your knowledge on-camera in