News & Article

The latest news & trends in influencer marketing, to help you select the right influencers and run your campaigns successfully.

Blogging TIps

How to Make Your Blog and Videos ADA Compliant

Think about what a new visitor to your blog will experience if they’re hearing impaired, visually impaired, or physically impaired. Will they be able to easily understand your content? The Americans with Disabilities Act (ADA), which most people are familiar with for requiring physical access

Blogging TIps

How To Get YouTube Subscribers

YouTube is a platform where likes on videos count, views are important, but subscribers are even more significant. The goal is to convert YouTube viewers, to subscribers, to buyers (if you sell your own product or you’re referring products). It’s easy to gain subscribers if

Blogging TIps

IGTV vs. YouTube: How Do the Video Platforms Compare?

Remember when YouTube was the dominant video format to upload and watch content? Viral videos found their home on YouTube long before Vine or Tik Tok became a “thing.” While YouTube has the Google search engine to push it forward, IGTV is gaining steam as