Every year the highest-earning YouTubers list is compiled by business magazines. They’re made of makeup gurus, video gamers, along with kids who are still in elementary school and making millions. How do they do it? How can you replicate their proven strategies to join the list of top-earning YouTubers? We’ll break down their top practices to inspire you to create more video content on YouTube and other video platforms.
Become a Youtube Partner
Join the YouTube Partner Program (YPP) and start earning an income once your channel meets the requirements.
How to Make Money on YouTube:
- Create quality content,
- Have 1000 subscribers
- Link a Google Adsense account
- Have 4,000 or more valid public watch hours within the last 12 months
Through advertisements that run before, during and after your video content – YouTube partners can earn income for video views and clicks.
Here’s where to find the most up-to-date YouTube Monetization Requirements.
What if you don’t meet the requirements (yet) and you want to earn money? Maximize what’s in your YouTube description box by adding links to your blog to drive traffic and to affiliate links to drive sales!
Upload Consistently
Let your subscribers know what and when you post new content.
Some of the most successful bloggers uploaded several times a week at the exact same time even down to the time zone.
They also remind their viewers and subscribers when new videos will be posted. For example, “Look for new videos every Tuesday at 6 p.m. EST. Hit the bell on my channel to get an alert when the newest video goes live!”
A little later we’ll explain how having a production team can help you keep a consistent posting schedule for YouTube.
Create YouTube art
Creating a thumbnail for each video is simple to do.
You can take a custom photo or do a screen grab from your video and add simple text.
Design apps like Canva and PicMonkey give you the exact dimensions you need to look the best on YouTube. By using these design tools, you can easily stay keep up-to-date whenever YouTube changes those dimension requirements.
Here’s an example of a YouTube thumbnail made with Canva.
Mix it up
The most successful YouTubers post an array of videos. They give you a glimpse into their lives and introduce you to their families.
Tour the rooms of their home.
Watch them unbox products.
Be among the first to know when they’ll have a personal appearance and launch a product.
Are you open to giving up some of your privacy to become a top-earning YouTuber?
Post long videos
Posting long videos is a success strategy for YouTube Partners.
Income earning ads can run before, during, and after a video. The longer you keep a viewer on your channel, the more money you can make.
Top Richest YouTubers:
Launch your own product
Jeffree Starr, Ryan Kaji (from Ryan’s World toys) and Michelle Phan all have their own products and make millions of dollars.
In fact, Michelle Phan runs her own beauty brand, EM Cosmetics. It all expanded from starting her YouTube channel and posting top-quality makeup tutorials.
You can find Ryan’s World toys in major retailers including Walmart and Target.
Jeffree Starr’s Cosmetics are sold in every major beauty store including Sephora and Ulta.
Invest
Top-earning YouTubers invest in equipment and a production team.
Although you may see them capturing videos on their smartphones, many of them use high-end cameras and audio equipment.
They build studio space in their homes. They hire professional editors to make their videos look top-notch.
Graphic designers are a must for their YouTube channel art.
A social media manager keeps a calendar of their video ideas, shoot dates and production.
When their new videos are uploaded, an SEO and optimization team is on-hand to handle this.
Comment below: Are you a YouTube partner? How are your strategizing opportunities to earn more on YouTube?
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